KIA

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Kia2022

Movement That Inspires

A global brand platform for a reinvented automotive icon — bridging the physical and digital worlds of modern mobility.

Platforms

  • Web
  • Mobile Web

Roles

  • Brand Strategy
  • Web Experience
  • Digital Campaign

Deliverables

  • Brand Website
  • Campaign Microsite
  • Design System

Kia sold over 2.9 million vehicles globally in 2022, establishing itself as one of the fastest-growing automotive brands in the world.

Discovery

A New Visual Language

We developed a digital design language that mirrored the bold geometry of Kia's new "Opposites United" design philosophy — using generous whitespace, decisive typography, and cinematic imagery to let the vehicles breathe.

Watch the Case Film

Product

Interactive Highlights

The new digital platform features an immersive vehicle configurator, editorial content hub, and dealer locator — all built on a modular CMS that the Kia regional teams can manage independently.

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